director - hulu+live tv “acting class” digital promo

executive producer / showrunner - disney insider docuseries

writer / producer - billions series finale digital video “wags or not” *GEMA award winner

director - black-ish series finale digital & on-air promo

writer / producer / director - bachelorette reunion superlatives digital video

Reboot The Bachelor for Gen Z without alienating the millennials still hanging on for dear life. The brief: create a vertical, Snapchat-native original that’s funny, fast, and franchise-friendly, something that hooks new fans, keeps the old ones happy, and maybe even convinces someone to watch a full episode without multitasking.
We kept episodes under five minutes: short enough to match Snapchat habits, long enough to actually say something. The watch party format mirrored how fans already consume The Bachelor: with friends, commentary, and a healthy dose of chaos. Comedians brought the jokes, franchise alums brought the behind-the-scenes tea, and together they gave just enough context (and FOMO) to nudge viewers toward the full episodes.
Each episode averaged 9M viewers and solidified the show as one of Snap’s top performing shows of all time.

co-creator | producer | director

Reimagine the Oscars for the scroll-and-swipe generation. The goal: keep fans (especially Gen Z and casual movie lovers) engaged with the broadcast in real time without disrupting it. That meant designing a second-screen experience that didn’t feel like a second thought; one that met fans where they were without making them miss the show they came for. Our challenge was to honor the tradition of Hollywood’s biggest night while giving it a 21st-century upgrade.
We made the live red carpet show exclusive to Twitter (X), a platform where fan sentiment thrives (and roasts go viral). Viewers could submit questions in real time as stars were being interviewed, and thanks to shared pool cameras, they didn’t have to toggle between feeds; it was one-stop carpet coverage.
Then, we turned the broadcast into a game. Our second-screen experience ran in sync with the show, featuring real-time ballots, live polls, celeb trivia, and exclusive behind-the-scenes content like the commercial-break audience cam. Fans could make their picks as the show unfolded, see real-time tweets from other viewers, and learn fun facts about performers mid-performance, all without ever leaving the party.
It didn’t get a huge push, but it did get an Emmy nod. Proof that a smart, well-executed experience can still cut through, even when it’s flying under the radar.

writer | producer